The BookStrapper Guide to Marketing Your Book: Creating a Bestseller By Yourself
About this book
Get attention, sell copies and become a bestseller. Finally, book marketing advice from people who’ve actually written and marketed bestsellers. Ryan Holiday, Tucker Max, and Nils Parker have led the marketing campaigns for dozens of famous bestsellers that sold millions of copies, and this book details their exact methods. No more guessing, groping in the dark, wasted time on social media, or vague advice. The BookStrapper Guide To Book Marketing, is all specific, actionable things you can do to ensure you get results, from the book marketers that the bestselling authors go to for advice. Some of what you’ll learn:- The one thing that journalists actually care about, and how to use it to ensure they write about you (including email templates)- How to make every part of your marketing look and feel professional- The trick to running successful pre-order giveaways and multiplying first week sales- How to use social media in a way that actually translates to sales- How the bestseller lists work and what exactly you can do to get on them- Detailed, specific case studies from the campaigns of 3 bestselling books that you can model your launch after- And much, much more...Just Some of the Testimonials About The Book Marketing Abilities of Ryan & Tucker:"Ryan Holiday wrote the playbook for the dark arts of exploiting the media."-Robert Greene, #1 New York Times bestselling author of Mastery and The 48 Laws Of Power"Digital ninjitsu at it's finest. Whatever your master plan, you can't beat Ryan Holiday as a partner. Highly insightful, extremely agile, and deadly effective." -Steven Kotler #1 New York Times bestselling author of Abundance and WSJ bestseller The Rise of Superman"I had never before used outside marketers, always trusting either my own basic platform or a publisher. What Ryan and Tucker provided was unbelievable. Between his Rolodex and mine we scheduled about 60 podcasts, radio interviews, speaking engagements and guest posts on popular blogs and websites. My schedule the month after launch was non-stop marketing."-James Altucher, Wall Street Journal bestselling author of Choose Yourself"Ryan is part Machiavelli, part Ogilvy, and all results. From American Apparel to quiet campaigns he's run but not taken credit for, this whiz kid is the secret weapon you've never heard of." -Tim Ferriss, #1 New York Times bestselling author of The 4 Hour Work Week, The 4 Hour Body, and The 4 Hour Chef"Ryan and Tucker were always there when I had questions, they know the ins and outs of the industry better than anyone, and they helped make this book a bestseller." -Matthew Berry, New York Times bestselling author of Fantasy Life"I do a lot of marketing for my business--and I'm pretty good at it--but Ryan and Tucker's book marketing strategies were another level. They helped me with all aspects of book marketing--not only did they help me to leverage my existing platform, they also showed me how to turn this into incredible amounts of attention. These guys know their stuff."-John Romaniello, New York Times bestselling author of Man 2.0: Unleashing the Alpha