Bob Hoffman

"I was phenomenally lucky, so I will tell our story, will try to tell you something of what happened over there. There have been war books written by other men who were better writers than I-more fitted to place what they saw upon the printed page. But I don't believe a book about America's participation in the war has been written by a man who spent days, weeks and months in intensive fighting at or in front of the front, as my comrades and I did. There is nothing beautiful or particularly glorious about this story. I have told it as well as I could, but have been able to give you only a faint idea of the conditions we encountered during the five worst days any unit of the American army experienced in France-the five days of our battle of Fismette. You could fully appreciate its horrors only if you were there. Never was a group of men harder pressed by superior forces of the enemy, or more ill equipped to fight off those attacks than were we. No artillery support during most of the fighting, no trench mortars, no hand or rifle grenades, just a moderate amount of pistol, rifle and machine gun ammunition. No food, proper medical attention, or the opportunity to bury the dead. Our men in that battle, the handful who held the front of the front lines, covered themselves with undying glory. The telling of this story will give a better idea of what we did in France than have other war books I have seen. It tells the unvarnished truth about how we lived, slept, hiked, fought and died over there. There is another generation of men since those distant days of 1918. If this book does its part in showing them the folly, the uselessness, the tragedy of war, I'll feel well repaid for the time I spent in writing it." -Bob Hoffman This is a 6" by 9" original version, restored and re-formatted edition of Bob Hoffman's 1940 classic. The text remains exactly as written. Visit our website and see our many books at PhysicalCultureBooks.com

"Part of the success of my work, I believe, has been the result of my willingness to make of myself a human guinea pig, in order to prove on my own body the practicability and truth of the training system and methods of living I advocate. On several occasions in the past I have trained intensively for a period, to prove one of my theories. My special twenty weeks' training which took place in my thirty-fifth year, culminating in the winning of the professional heavyweight lifting championship of America, with an improvement in strength and physique which represented a world's record for physical gains, was convincing proof to many. Throughout my entire amateur and professional career I have always practised what I preached and have obtained splendid results with the methods I offer to others. Most men who are interested in physical betterment only wish to feel well and to look well. Many thousands of this class have obtained their physical desires with the training system I offer. They and the men who desired and have obtained a symmetrical physique or great strength, have told others. They in turn have told still others until I have become, by a very great margin, the world's leading physical director." -Bob Hoffman This is a 6" by 9" original version, restored and re-formatted edition of Bob Hoffman's 1938 classic. The text remains exactly as written. This book has many pages with old photographs and illustrations. This is a must have book for your physical culture library. Visit our website and see our many books at PhysicalCultureBooks.com

The curious world of advertising is revealed in 101 delicious bite-size pieces that will have you nodding your head and laughing out loud. From the author of the popular blog, "The Ad Contrarian."

In marketing today, delusional thinking isn't just acceptable -- it's mandatory. In "Marketers Are From Mars, Consumers Are From New Jersey", Bob Hoffman, author of "101 Contrarian Ideas About Advertising" and "The Ad Contrarian" explains how marketers and advertisers have lost touch with consumers and are living in a fantasy land of their own invention -- fed by a cultural echo chamber of books, articles and conferences in which people like them talk to people like them.

Nominated for "Marketing Book of the Year." A frightening and highly entertaining look into the hidden, corrupt, and dangerous world of online advertising where billions of dollars are being stolen; personal information about us is being collected and sold 24-hours a day; and important principles of a free society are being undermined.

A bounty of heretical, unpopular, and aberrant thoughts about the ad industry. Bob Hoffman, author of Amazon #1 sellers “BadMen” and “Laughing@Advertising” looks at advertising’s “decade of delusion” and comes away a skeptic. What went wrong? Just about everything.For 161 pages, Mr. Hoffman puts forth an all-out assault against the ills of the advertising industry. He details its hubris, delusions...egos and genuflection of data, drops them all into a garbage can, and lights it on fire. Communication Arts

In Laughing@Advertising Bob Hoffman has collected his most irresponsible and inappropriate blog posts, essays, and cave drawings. You might say it's 200 pages of insults, wise cracks, cheap shots, and dirty words. In other words, fun for the whole family! Hoffman is out to disrupt the disruptors -- those somber, imperious souls who have made marketing and advertising such an earnest and humorless endeavor. This may be the silliest, most injudicious book about the ad industry you've read. And in some unwholesome way, the truest and funniest.

Getting beyond the fleeting trends, false goals, and dreadful jargon of contemporary advertising

"Fascinating...this is an eye-opening book" - Kirkus Reviews. Everywhere we go on the web we are being followed. Everything we do on the web is being catalogued. This is called tracking. Tracking is just a pleasanter word for spying. By tracking us, marketers know who we talk to, what we say, where we go, and what we do. They know who our friends are, what our interests are, what our bank balances look like, what our sexual preferences are, what our political leanings are, and where we are at any moment. The consequences of all this surveillance have become shocking, disturbing, and dangerous. In Adscam, Bob Hoffman follows his #1 selling book BadMen to describe how online tracking has become a threat to individuals and to democratic societies, and has helped create one of the greatest frauds in history.

A brief reflection on the nature of advertising

The Most Powerful, Purposeful and Practical Book You Will Ever Read A ground-breaking, important new book is now available that will heal America s economy and increase your personal wealth, as you live a healthier, more active life. Are you concerned about America s health care crisis, and how it affects your personal finances? What about the skyrocketing cost of health care? Would you like to take that money back... and become healthier at the same time?? What does the system NOT want us to know?? What if you knew the best kept secrets in health care, as revealed by doctors, researchers & industry experts? How would your life change? The Ultimate Solution to America s Health Care Crisis! In their exciting new book, Discover Wellness, Dr. Bob Hoffman and Dr. Jason Deitch present a compelling step-by-step plan for your personal path to wellness, and the resulting wealth you desire and deserve.. It CAN and HAS been done.. and Discover Wellness will give you the secret.

"I was phenomenally lucky, so I will tell our story, will try to tell you something of what happened over there. There have been war books written by other men who were better writers than I—more fitted to place what they saw upon the printed page. But I don't believe a book about America's participation in the war has been written by a man who spent days, weeks and months in intensive fighting at or in front of the front, as my comrades and I did. There is nothing beautiful or particularly glorious about this story. I have told it as well as I could, but have been able to give you only a faint idea of the conditions we encountered during the five worst days any unit of the American army experienced in France—the five days of our battle of Fismette. You could fully appreciate its horrors only if you were there. Never was a group of men harder pressed by superior forces of the enemy, or more ill equipped to fight off those attacks than were we. No artillery support during most of the fighting, no trench mortars, no hand or rifle grenades, just a moderate amount of pistol, rifle and machine gun ammunition. No food, proper medical attention, or the opportunity to bury the dead. Our men in that battle, the handful who held the front of the front lines, covered themselves with undying glory. The telling of this story will give a better idea of what we did in France than have other war books I have seen. It tells the unvarnished truth about how we lived, slept, hiked, fought and died over there. There is another generation of men since those distant days of 1918. If this book does its part in showing them the folly, the uselessness, the tragedy of war, I'll feel well repaid for the time I spent in writing it." -Bob Hoffman This is a restored edition of Bob Hoffman's 1940 classic. The text remains exactly as written. Visit our website and see our many books at PhysicalCultureBooks.com

The Quadrinity Process is the best method for re-aligning relationships with parents and parent surrogates, and a powerful tool in the service of the development of love for self and other.Most of us are familiar with the power of the messages about how to live our lives received early in lie, when we were too young to know better. Many of us believe that these early messages were the best we could get considering all of the human factors. Forever, many of these messages had he effect of crippling our present lives. The inevitable question comes up—Is there anything we can do to change these messages and get better guides for ourselves?Mr. Hoffman's book has a great deal to offer in relation to this question. He comes to this change through using his psychic knowledge to develop creative ways to come to more useful guidance for our lives. How's Your Love Life? How Children Adopt Their Parents * 'Now Will You Love Me?" * Mind Revelations * Hostile, Baygull, or Zombies * 'I Hate You, You Bitch!' * Everyone Is Guilty and No One Is To Blame * Go To Hell Daddy * Tell Me I May Sponge Away the Writing on This Stone * The Armistice * The Joy of Play * The Day of Rebirth

"The Three Word Brief" is a collection of Bob Hoffman's most thought-provoking and controversial writing about advertising. Bob, author of six Amazon #1 books about advertising, pulls no punches in taking apart the 'best practices' of the advertising, media, and marketing industries. He offers clear and compelling advice on how advertising really works; how billions are being stolen from online advertisers; and why marketing 'experts' can't be trusted. Bob has created a book that is sure to give business people second thoughts about how they are spending their marketing and advertising dollars.

Bob Hoffman was probably the man most responsible for bringing weightlifting to the masses with his York Barbell Company.In Daily Dozen you’ll learn just what it sounds like. A dozen exercises that you should do each and every day. The first six are simple boyweight stretching exercises. The last six are strength and muscle building exercises to be done with a barbell. Along with instructions in these exercises you’ll find plenty of other tips for health building in this volume.www.StrongmanBooks.com

Bob Hoffman was probably the man most responsible for bringing weightlifting to the masses with his York Barbell Company.In this book, Functional Isometric Contraction, you’ll learn all about using isometrics, York style, to become super strong. This is probably the most in-depth book on isometric training you’ll ever read. There are exercises with and without a power rack, for weight lifters, women and athletes of all types. There are several complete programs to work from.If you want to become super strong you need to be doing isometrics. If you want to do isometrics you need this book. Chapters A New Method of Building Super Strength - The Development of the Theory and the Proper Application Of Functional Isometric Contraction - Proving the Value of Functional Isometric Contraction - A Superior Method of Strength and Muscle Building - One Minute a Day, The Functional Isometric Contraction Way - What Is Functional Isometric Contraction? - A Unique and Result-Producing System of Training Without A Super Power Rack - Simple Training Devices You Can Use - The Training Course Louis Riecke Practiced - The Measurement of Progress - Strength Is Most Important - Much Research and Experimentation Required To Develop Functional Isometric Contraction- Important Facts About Functional Isometric Contraction Training - Don’t Overwork- The Russians and Functional Isometric Contraction - Functional Isometric Contraction Success - More Facts About Functional Isometric Contraction - Functional Isometric Contraction Is Good For The Ladies Too - Strong, Attractive, Healthy Women - Functional Isometric Contraction, Advance Course - Muscle Contraction With Movement - The Accessories of the Super Power Rack - Making the Most From Your Training with the Hoffman Isometric-Isotonic Super Power Rack - Rules For Your Success- Additional Exercise Which Can Be Practiced On Hoffman Isometric-Isotonic Super Power Rack - Exercises Which Can Be Practiced With The Bench - Additional Exercises - Variety Is the Spice of Life - Exercises for the Injured or the Handicapped - Many People Have Been Almost Doing It - Improving Your Performance In Your Favorite Sport - Functional Isometric Contraction Training for Teams - Better Athletic Training the Functional Isometric Contraction Way - Training of Individual Athletes The Functional Isometric Contraction Way- Improving Track and Field Performance The Functional Isometric Contraction Way - Muscle Contraction with Measured Movement - A Successful Coach www.StrongmanBooks.com

EVERYONE HAS EXPERIENCED TOUGH TIMES and difficult days andsome people have lived through crises that challenge everything they believe in.It's during the dark times of trials and unexplainable challenges that make us cry out,"Why God? Why did you allow this thing to happen? Why do you seem to ignorethe cruelty and evil in our world?" We wonder how to respond when God seemssilent and our prayers go answered. These questions have plagued the minds andhearts of everyone at one time or another. I'm grateful that there are answers to thesequestions, and things do make sense once we see things from God's perspective andextend our faith in him. In spite of all we go through and all we witness in our world, there is a God who caresabout us, who walks with us and is in control of our world. If we will open our heartsto God's truth as this book shows us, we will experience the strength and peace thatGod offers, and because of that we will make it through anything we face.

Bob Hoffman was probably the man most responsible for bringing weightlifting to the masses with his York Barbell Company. In Weight Lifting you’ll learn all about the famed lifters of the era like John Grimek, Steve Stanko, John Terpak, John Davis, Louis Abele and many more. You’ll discover 50 different weight lifting exercises with pictures, descriptions and techniques so you can become as stronger or stronger then any of them. Over 150 pages in this large book format, there is tons to be found in this book.

"Broad shoulders are the most outstanding characteristic of a real man. Throughout the ages, broad, well muscled shoulders have constantly been admired. Proof of this is the fact that all men wear coats with padded shoulders. The advice and instruction this book offers will assure for you a broad, manly pair of shoulders, if you exercise as instructed. This is by far the most complete book ever written on the development of the shoulders. It will provide the answer to those thousands of body builders who seek the ultimate in strength and development. If you already have good shoulders, the instruction in this book will aid you to obtain still more impressive ones, and if you are a beginner, it will help you build a pair of broad, wide sweeping shoulders which will make your appearance more impressive, make you stronger, more forceful, more capable and confident." -Bob Hoffman This is a 6" by 9" original version, restored and re-formatted edition of Bob Hoffman's 1946 classic. The text remains exactly as written. Visit our website and see our many books at PhysicalCultureBooks.com

The Fischer-Hoffman Process, an important new alternative to therapy, has been successful in showing hundreds of people how to obtain a "loving divorce" from their parents. This book shows how the Process works.

Get more from Bob Hoffman and other great authors at www.StrongmanBooks.comBob Hoffman was probably the man most responsible for bringing weightlifting to the masses with his York Barbell Company.Contains 51 principles of health, diet and success such as the following:York Advanced Methods of Weight TrainingThe Best Time to TrainIt’s Important to Breathe ProperlyHow To Use The York Bar Bell CoursesThe Amount of Weight to UseKnow Your MusclesKeep A RecordDon’t Neglect Your Dumbell TrainingWhy Some Succeed and Others FailLong Successful York Training PrinciplesThis is followed by 16 Time Proven York Training Principles:Time Proven York Training PrinciplesThe Single Progressive SystemThe Double Progressive SystemThe Three Days A Week Training SystemThe Five Days A Week Training SystemIrregular TrainingLimited ProgramsOther Schemes of ProgressionThe York Heavy and Light SystemThe Compound SystemThe York Set SystemUpper and Lower Body Training SystemFlushing The MusclesThe Overload SystemSpecializationThe Thousand ExercisesAdvanced RoutinesLastly, this book contains a total of 24 Complete Advanced Training Courses.COURSE NO. 1 THE POWER PLUS COURSECOURSE NO. 2 THE POWER COURSECOURSE NO. 3 THE WEIGHT LIFTING COURSECOURSE NO. 4 AN UNUSUAL COURSECOURSE NO. 5 AN EXCELLENT HEAVY DUMBBELLCOURSECOURSE NO. 6 LEVERAGE EXERCISESCOURSE NO. 7 BOB HOFFMAN’S FAVORITE BARBELLCOURSE SIMPLIFIED STYLECOURSE NO. 8 ONE HEAVY DUMBBELL COURSECOURSE NO. 9 THE FOOTBELL COURSECOURSE NO. 10 CHEST EXPANDER SYSTEMCOURSE NO. 11 INCLINED BOARD TRAININGCOURSE NO. 12 PULLEY TRAININGCOURSE NO. 13 SWING BELL COURSECOURSE NO. 14 MR. AMERICA COURSECOURSE NO. 15 MR. AMERICA COURSECOURSE NO. 16 NECK DEVELOPING COURSECOURSE NO. 17 ARM COURSE NO. 1 WITH BARBELLCOURSE NO. 18 ARM COURSE NO. 2 WITH 5 IN 1 MUSCLEBUILDERCOURSE NO. 19 SHOULDER BROADENINGCOURSE NO. 20 CHEST DEVELOPING COURSECOURSE NO. 21 DEVELOPING THE UPPER BACKCOURSE NO. 22 DEVELOPING THE LOWER BACKCOURSE NO. 23 SUPER ABDOMINAL COURSECOURSE NO. 24 DEVELOPING THE UPPER LEGS

"The man with a big chest almost without exception is superhealthy, usually healthy in proportion to the size of his chest. There are exceptions to all rules, but the man with the biggest chest should be, and most often is, healthiest because of the size of his chest; while the man with just big arms or broad shoulders is not necessarily healthy on account of them, but usually is healthy because the exercises which made possible his development have built a big chest and unusual internal strength too. As we will consider farther on in the chapters on anatomy, the upper chest contains a large part, a highly important part, of the vital organs-the heart and the lungs, in particular; and in the lower part of the chest, the stomach, liver, kidneys and spleen, as well as many important glands. When a man possesses a large, roomy chest box, there is plenty of space for these organs to develop, to increase in size, with a simultaneous increase in internal .strength and vigor." - Bob Hoffman

Bob Hoffman was probably the man more responsible for bringing weightlifting to the masses then anyone else, with his York Barbell Company. This book, Simplified System of Dumbbell Training, gives you two complete courses or workout plans with 12 dumbbell exercises to follow. Plus you'll find three additional exercises for the neck, chest and abs.

"I remember another day I was standing among a crowd of people on the streets of York as a circus parade was passing. Several men called out from the circus wagons, 'Hey, guy, you with the muscles, or you with the big arms! What are you, a wrestler? Come out to the circus and see us. We want to talk to you.' Out of a crowd of some thousands of people they saw the Grimek arms, and it didn't take such sharp eyes to see them either, for they are most conspicuous. Hundreds of similar experiences have proven that people -the body builders and the uninitiated alike - like, crave for and admire big arms. In my opinion the arms are not nearly as important as other muscle groups of the body - not more than one-tenth as strong as the legs or the back; but people always have and always will prefer big arms. Might as well try to transform night into day as change the opinion that the strength of a man is denoted by the size and development of the arms. Everyone wants big arms. And this book is my Answer to that desire. It is the most complete arm development book ever offered to the strength and development-seeking public. It contains more good, tried and proven, result- producing exercises, and a great many others which are completely new or little known, than have ever been included in a single volume." - Bob Hoffman

"Few men grow to manhood without at some time during their early life passing through a period when their greatest desire is to be a strong man. They may know some man who is especially strong and wish to be like him. They may have visited the circus or the theatre and seen a powerful man who is their ideal. For at least a period they are filled with a desire to emulate the deeds of their temporary hero. There is no subject quite as fascinating to most young men as the subject of strength and development. The principal source of their conversation may be the deeds of their favorite athletic hero: a baseball player such as Babe Ruth or Joe DiMaggio; a football player like Biggie Goldberg, the great Pittsburgh halfback, or Ernie Nevers, the Pacific Coast fullback star of a few years ago; it may be George O'Brien of the movies, or one of the series of movie Tar- zans-Buster Crabbe, Johnny Weismuller, or Glen Morris. But the strength of the man is what they really admire, for it was strength and development more than any other physical or mental characteristic which made these men stars of the playing field or the movies. If you wish to prove my assertion that strength is more admired or talked about than any other subject among young fellows, start a discussion among your friends about strong men. Just tell your friends that a relative of yours, or some other friend or acquaintance, is certainly the strongest fellow in town, and then listen to the outbursts of rhetoric ..." -Bob Hoffman This is a 6" by 9" original version, restored and re-formatted edition of Bob Hoffman's 1940 classic. Visit our website and see our many books at PhysicalCultureBooks.com

Bob Hoffman was probably the man most responsible for bringing weightlifting to the masses then anyone else, with his York Barbell Company. In Simplified System of Swing Bar Training you'll learn how to use the swing bar, and since those are rare, you can substitute any kettlebell for the exercises. You get two complete courses in swing bar training plus and additional one for dumbbells. Find more classic strongman books at www.StrongmanBooks.com

Classic Weightlifting Training Book by Bob Hoffman (1939) Bob Hoffman was the founder of the York Barbell Company and a trainer of the York Weightlifting team. Note: the contents of this book are scanned from a physical copy of the book - there is no active contents. It contains information about weight-lifting from 1939 and lots of pictures of Strongmen and Weight-lifters of the time. This is not intended to be used as a training manual. Rather for Historical Interest.

The Haunting is a horror novel written for young people. As a teacher/writer, my class requested that I write them, "Something scary." This is the first of three books I created for my fifth grade students. The other two, The Night of the Creatures, and The Button Box are also available through Amazon

Getting beyond the fleeting trends, false goals, and dreadful jargon of contemporary advertising.

A short and well-illustrated story about a boy whose dog died. Oriented toward children.