Making Numbers Count [Hardcover], Made to Stick & Switch 3 Books Collection Set

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Please Note That The Following Individual Books As Per Original ISBN and Cover Image In this Listing shall be Dispatched Titles In This Making Numbers Count [Hardcover] Made to Stick Switch Making Numbers Count [Hardcover], Made to Stick & Switch 3 Books Collection Making Numbers Count [Hardcover]: Whether you're interested in global problems like climate change, running a business, or just grasping how few people have washed their hands between visiting the bathroom and touching you, this book will help math-lovers and math-haters alike translate the numbers that illuminate our world.Until very recently, most languages had no words for numbers greater than five. Made to Over ten years of study, Chip and Dan Heath have discovered how we latch on to information hooks. Packed full of case histories and incredible anecdotes, it - how an Australian scientist convinced the world he'd discovered the cause of stomach ulcers by drinking a glass filled with bacteria. We all know that change is hard. It's unsettling, it's time-consuming, and all too often we give up at the first sign of a setback.But why do we insist on seeing the obstacles rather than the goal? This is the question that bestselling authors Chip and Dan Heath tackle in their compelling and insightful book.