How do front and back package labels influence beliefs about health claims?: An article from: Journal of Consumer Affairs

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This digital document is an article from Journal of Consumer Affairs, published by American Council on Consumer Interests on December 22, 2003. The length of the article is 5009 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.Citation Details How do front and back package labels influence beliefs about health claims? Brian Wansink Journal of Consumer Affairs (Refereed) December 22, 2003 American Council on Consumer Interests 37 2 305(12)Distributed by Thomson Gale