Escalation and De-escalation of Commitment in Response to Sunk Costs: The Role of Budgeting in Mental Accounting by Chip Heath | ReadsToReadHome>Escalation and De-escalation of Commitment in Response to Sunk Costs: The Role of Budgeting in Mental Accounting Escalation and De-escalation of Commitment in Response to Sunk Costs: The Role of Budgeting in Mental Accounting
Published: 1/1/1995
Pages: 0
ISBN: