Leadership in Action: 5 Key Principles of Effective Racial Justice Work
About this book
As painful and upsetting as George Floyd’s murder was, it was encouraging to witness not just the intense condemnation–and ultimate prosecution–of the officers involved, but the almost universal recognition that that incident was a mere symptom of a greater problem, systemic racism.In the subsequent months, more resources and energy were invested into efforts to fight systemic racism than ever before. America experienced the largest and longest-running protests in its history, and corporate America pledged over $200 billion to racial justice initiatives.Unfortunately, according to research conducted by Forbs Magazine, as of late 2022 the majority of that money either went unspent while the rest was spent on efforts that had little systemic impact. The problem is that even individuals and organizations that have the best of intentions are clueless about how to craft an effective strategy to conduct racial justice activism. This work can be daunting, and even seasoned veterans can become overwhelmed or burned out.In this book, Kofi, a nationally recognized racial justice activist and award-winning author, lays out his five key guiding principles for conducting efficient and effective racial justice work. The guide serves as a tool for individuals, corporations, or non-profit organizations whose heart is in the right place but could use help crafting a strategy.