FOCUS TO DIFFER

About this book

Any business that wishes to grow, but how big it is? Way? What is a development strategy needed? Recently, at a seminar on a business strategy led by the club of Vietnam's leading brands, the business strategy has been laid out and the subject of the attention of many entrepreneurs. Firstly, companies can choose vertical strategies, according to product development lines, development of supplies, or open more distribution channels. Secondly, they can choose to grow horizontally, expanding the items that are in production. Or even, it is possible to open up all new trades that are not much related to the original business field. So what is the optimal solution for businesses?