An Incredible Dream, Ralph Roberts and the Story of Comcast
About this book
The engaging story of Ralph Roberts and the people who helped him build a great company.We begin with Ralph's early years and his involvement in a variety of pursuits, ranging from selling golf clubs to advertising to his favorite - men's accessories. Then a chance encounter at the age of forty-three leads him into cable television when the industry is still young.Woven from conversations with hundreds of Comcast employees, An Incredible Dream shows how Ralph's vision, persistence, and kindness have inspired deep loyalty.Along the way, we meet a number of his outstanding colleagues who have helped the company become what it is today. And we come to know his son Brian, who grew up in the Comcast family and became its CEO.From Ralph's 1963 purchase of a tiny community antenna television system in Tupelo, Mississippi, to Comcast's acquisition of NBC Universal almost half a century later, An Incredible Dream tells the story of a beloved man and the special company he created.