
Richard Brodie is best known as the original author of Microsoft Word. His self-help book, Getting Past OK, is an international bestseller. His groundbreaking book on memes, Virus of the Mind, spent 52 weeks on the Amazon.com Hot 100 and is used as a text in many college courses. An accomplished speaker, Richard has appeared on dozens of television and radio shows, including The Oprah Winfrey Show.Richard continues to pursue wide and varied interests, which he occasionally blogs about.
Virus of the Mind is the first popular book devoted to the science of memetics, a controversial new field that transcends psychology, biology, anthropology, and cognitive science. Memetics is the science of memes, the invisible but very real DNA of human society. In Virus of the Mind , Richard Brodie carefully builds on the work of scientists Richard Dawkins, Douglas Hofstadter, Daniel Dennett, and others who have become fascinated with memes and their potential impact on our lives. But Richard goes beyond science and dives into the meat of the issue: is the emergence of this new science going to have an impact on our lives like the emergence of atomic physics did in the Cold War? He would say the impact will be at least as great. While atomic bombs affect everybody’s life, viruses of the mind touch lives in a more personal and more pernicious way. Mind viruses have already infected governments, educational systems, and inner cities, leading to some of the most pervasive and troublesome problems of society today: youth gangs, the welfare cycle, the deterioration of the public schools, and ever-growing government bureaucracy. Viruses of the mind are not a future worry: they are here with us now and are evolving to become better and better at their job of infecting us. The recent explosion of mass media and the information superhighway has made the earth a prime breeding ground for viruses of the mind. Will there be a mental plague? Will only some of us survive with our free will intact? Richard Brodie weaves together science, ethics, and current events as he raises these and other very disturbing questions about memes.
Richard Brodie dropped out of Harvard to join the computer revolution and write the first version of Microsoft Word. Then, burned-out helping Microsoft achieve its phenomenal success, he quit and embarked on an equally intense search for a more meaningful life. For three years Richard mined the wisdom of famed self-improvement seminars and workshops. Most of all, he wanted to discover why life seemed to coast along at either an "OK" level or plummet into "the pits," spending so little time in true satisfaction and fulfillment. In this book, he shares the results of his odyssey, providing a step-by-step guide for discovering your own individual formula for long-term success and happiness. It gives you all the tools you need to find yourself, take charge, and get past OK. You'll learn how - Understand what's really going on in your life - Make the most of your potential - Pull out of crises--and move on - Achieve rewarding relationships - Be in control of stressful situations - Keep your quality of life in the WOW zone
Aceasta carte contine un virus al mintii viu. Nu cititi aceasta carte decat daca sunteti dispusi sa va lasati infectat. Infectia ar putea sa afecteze felul in care ganditi, in moduri mai mult sau mai putin subtile, sau chiar sa va bulverseze ideile pe care le aveti in prezent despre lume. Toata lumea e infectata. Toti avem gusturi, dorinte si feluri de a lucra si de a trai care nu ne apartin. Acestea sunt virusuri ale acestea sunt memele. Cu totii le posedam si cu totii le transmitem mai departe. In sine, asta e un lucru bun. Capacitatea nostra de a invata si de a transmite altora idei asemenea unor virusuri poate nivela diferentele intr-un fel incredibil de subtil. Totusi, puterea virusurilor mintii poate fi si ea manipulata - si este manipulata - cu ajutorul unei alte mass-media. Companiile de publicitate, guvernele, corporatiile multinationale stiu foarte bine cum un singur fragment de idee poate sa scape liber si sa infecteze pe toata lumea. In aceasta extraordinara prezentare a memelor si a influentei pe care o pot exercita acestea, Richard Brodie ne explica modul in care tot ceea ce tine de viata noastra este controlat de meme. Dar putem prelua controlul asupra modului in care gandim. Citind aceasta carte veti - ce sunt memele si cum va afecteaza; - cum sa va raspanditi propriile meme; - cum sa va reprogramati pe voi insiva si pe cei din jur. Aceasta carte contine cunostintele necesare pentru a va putea modifica in mod fundamental fiecare aspect al vietii, doar devenind constienti de virusurile mintii. De care dintre ei veti alege sa va lasati infectat?
by Richard Brodie
Rating: 2.5 ⭐
Comment retrouver son libre arbitre dans un monde sous influenceTout le monde est contaminé. Chacun a des penchants, des désirs et des manières de travailler et de vivre qui ne lui appartiennent pas. Ce sont les virus de l'esprit : ce sont les mèmes. Et nous en avons tous. Nous les propageons tous. En soi, c'est positif. Notre capacité d'apprendre et de transmettre des idées aux autres, tels des virus, peut harmoniser les différences à un niveau incroyablement subtil. Cependant, le pouvoir des virus du mental peut aussi être manipulé ? et l'est certainement ? par d'autres pouvoirs : ceux des médias, des agences de publicité, du gouvernement, des sociétés multinationales... qui savent tous qu'un infime fragment d'idée peut infecter le monde. Avec son extraordinaire compréhension des mèmes et de leur influence, Richard Brodie nous explique comment ceux-ci régentent et affectent notre vie, mais également comment retrouver le contrôle de notre propre pensée...
Akil Virusu psikoloji, biyoloji, antropoloji ve bilissel bilim alanlarinin otesinde tartismali bir yeni bilim dali olan memetiki ele alan ilk populer kitaptir. Memetik insan toplumunun gorulmeyen fakat tam anlamiyla gercek DNA'si olan memlerin bilimidir. Richard Brodie Akil Virusu'nu Richard Dawkins, Douglas Hofstadter, Daniel Dennett gibi memlerin yasantimiza potansiyel etkilerinden buyulenmis olan bilim insanlarinin calismalarini bir adim oteye tasiyarak insa etmistir. Ancak Brodie bilimin otesine gecmis ve meselenin ozune Bu, Soguk Savas'ta atom fiziginin yaptigina benzer sekilde bizim hayatimiz uzerinde bir etkiye sahip olacak yeni bir bilimin ortaya cikisi midir? Akil virusleri de atom bombasi gibi hayatlari etkileyebilecek midir? Akil virusleri hlihazirda hukumetlere, egitim sistemlerine ve sehir yonetimlerine bulasmistir ve gunumuzdeki en yaygin ve zorlu problemlerin bazilarina yol acmaktadir. Akil virusleri bir gelecek kaygisi Onlar simdi burada bizimle bir
by Richard Brodie
After more than a century of confusion, here is a book that for the first time in print gives you the CORRECT PHYSICAL COORDINATION for playing the piano masterfully-and without injury! The book also contains priceless wisdom on the subtleties of music making-phrasing, articulation, and interpretation (plus wonderful tips on practicing)-from the renowned piano pedagogue, Aube Tzerko, head of the UCLA piano department for thirty years, and a student of Artur Schnabel in Berlin in the 1930s
by Richard Brodie
by Richard Brodie
by Richard Brodie
An important and fascinating achievement in the art of anagramming, this book contains more than 2,100 unique anagrams derived from a 14-letter phrase, THE GOD OF ISRAEL. They include at least one anagram appropriate to each of the Bible's chapters. As well as for the 10 commandments, 7 Deadly Sins,13 Songs of the Prince's Daughter (Song of Solomon), 5 Counsels of Paul on Marriage, 4 Horsemen of the Apocalypse, and many other familiar elements of both the Old and New Testaments. The surprising and entertaining anagrams in this book are sure to stimulate interest and inquiry on the part of all Bible students, as well as for those who simply enjoy anagrams.
by Richard Brodie
by Richard Brodie