Joe Calloway

A revised and updated edition of the bestselling "no-nonsense guide to beating the competition."- Publisher's Weekly Becoming a Category of One reveals how extraordinary companies do what they do so well and gives you the tools and ideas to help your business emulate their success. Packed with real case studies and personal reflections from successful business leaders, it helps you apply the best practices of the best companies to set yourself apart from your competitors and turn your business into a market leader. Whether you run a multinational corporation or a two-person start-up company, the lessons you'll find here apply to any business. This Second Edition includes a new chapter on "tie breakers," updated examples of today's category of one companies, and special contributions from business experts, bestselling authors, and CEOs on the future category of one business. Now more than ever, you have to differentiate your business from the competition to succeed. Becoming a Category of One gives you the blueprint for building your own extraordinary business.

A five-step strategy for turning a commodity into a necessityWhen products and services become interchangeable, price becomes the ultimate determinant for consumers. Indispensable shows businesses how to break out of that cycle by using The Five Drivers-a strategy that takes companies to the next level of performance. Renowned business consultant Joe Calloway looks at how real companies have made their product or service "mission critical," and satisfied customers in the process.Indispensable goes straight to the heart of the issue and reveals how successful companies-of any size, in virtually any manufacturing, selling, or service endeavor-achieve market leadership through The Five Drivers of fierce customer loyalty. Indispensable shows readers how to:* Create and sustain momentum: overcome organizational inertia and keep moving forward* Develop habitual dependability: make consistency of performance a defining characteristic* Connect continuously* See the Big Picture Outcome: create compelling customer experiences* Engage, Enchant, Enthrall: make magic in the marketplaceWith interviews, detailed case studies, and dozens of real-world, effective customer service ideas and initiatives, Indispensable is just what today's forward-thinking businesses need.

Winners in business aren't the ones who do the most things; the winners are the ones who do the most important things Be the Best at What Matters Most is about the one essential strategy for business leaders, entrepreneurs, owners, managers and those who want to be one. Simplify, focus, and win by outperforming all your competition on those things that create real value for the customer. This is about substance, not flash, and the ultimate "wow" factors of high quality performance, consistency and relentless improvement.Thought provoking questions, activities, and action steps are built into every section of the book Author Joe Calloway, an International Speakers Hall of Fame inductee, has been a popular business speaker for thirty years and worked with hundreds of companies to help them create and sustain success Be the Best at What Matters Most will help you and your team focus on taking the actions that maximize results, growth, and profit.

A Forbes Best Business Book of 2016 We live in a world that becomes more complex everyday, and cluttered processes and complications are the enemies of control in your life and your business. But with simplification and focus as your pillars, Keep It Simple teaches you how to take charge of your goals and your life. By gaining clarity on what is truly most important, you can streamline your life, reduce stress, and achieve the personal and business results that you desire. With over 30 years of experience as a consultant and coach to top performing businesses and individuals, Joe Calloway is an expert in how to focus and simplify. Simplicity is a choice that creates positive growth and change in your work, home, and day to day life. When you make things simple, you can move mountains.

A guide to creating joyful success in work and in life What the world needs is more showoffs. Showing off is a good thing. Showing off is a mindset. Showing off is about living life and doing work in a way that creates joy, jazz, and a kick in our lives and in the lives of those around us. This is a business book for almost everyone–from executives and managers to receptionists and sales clerks. Here’s the success is an inside job. After 26 years of studying and working with top performers, Joe Calloway shares the key factors in creating success–without pulling any punches. Work Like You’re Showing Off! isn’t for sissies; it’s a tough, realistic approach to getting the most out of life by giving more to others. This book proves that not only is "working like you’re showing off" the smartest way to get ahead in a career, it’s also the most joyful and rewarding way to live. Work Like You're Showing Off! the absolute keys to personal and professional success

Praise for Never By Chance "Joe Calloway, Chuck Feltz, and Kris Young have joined forces to write the book that senior management at companies large and small have been waiting for. Highly readable, loaded with innovative ideas and filled with seminal insights from both a consulting and CEO perspective, Never by Chance lays out a plan for aligning people and strategy to dramatically improve market share and ROI. If you're going to read one business book this year, this is it!"―Kevin J. Clancy, PhD, Chairman, Copernicus Marketing Consulting "Never by Chance is a real-world, pragmatic guide to authentic alignment, vision, and strategy. If you want to create enduring value for your customers that drives shareholder value, then read this book. A great read that lays out a foundational approach to aligning people, resources, and strategy."―Kevin Cashman, Senior Partner, Korn/Ferry Leadership & Talent Consulting; bestselling author of Leadership from the Inside Out "Calloway, Feltz, and Young offer a fresh perspective on what it takes to drive business strategy to its successful conclusion. This is a compelling contribution to the literature on the application of strategy and the importance of those things that really matter. It's a must-read for all those who labor in the vineyards of corporate America and those who aspire to it."―Benjamin Ola. Akande, PhD, Dean, School of Business and Technology, Webster University "Everyone ends up somewhere, but few end up somewhere on purpose. Doing things on purpose and for a purpose are critical to business success. Never by Chance makes a compelling case for intentional leadership in bringing all of a company's resources to bear on delivering the stakeholder value your organization exists to provide."―Steve Tourek, SVP and General Counsel, Marvin Windows and Doors

The single most important factor in the success or failure of a business is the mindset of its leaders. Even more than strategy or tactics, it’s how leaders think that ultimately makes the difference. Joe Calloway has spent his career helping people become more effective leaders. He designs and delivers customized workshops for leadership meetings and retreats for a range of clients around the world. Joe is Business Strategist and member of the Board of Directors with Gilson Snow, a snowboard, ski, and apparel company. He is a Principal with The Disruption Lab, a corporate consulting group, and he served as Executive In Residence for Belmont University’s Center for Entrepreneurship. Joe is the author of eight books on business performance and leadership, including the critically acclaimed Becoming a Category of One. In The Leadership Mindset, Joe shares perspectives from his work with leaders ranging from experienced Fortune 500 CEOs to entrepreneurs launching successful start-ups. The Leadership Mindset is a catalyst for new thinking and fresh ideas on how leaders can make great companies even better. It challenges seasoned leaders to step up their game and aspiring leaders to maximize their potential.

The Art of Attracting Business is a look at how consistently successful businesses are able to attract a steady and ever-increasing flow of customers. This innovative text examines a range of simple, powerful strategies that businesses of any size or type can use to attract new customers. The key is to do those things that harness the power of the single most important factor in buying positive word of mouth and referrals from happy existing customers. Magnetic businesses are intentional, strategic, and focused on creating positive experiences that become the stories their customers tell about them. Whether on the internet or face to face, it's what satisfied customers say about you that is the most powerful driver of growth for your business. Becoming Magnetic and attracting business, truly is an art, rather than a science, because every business is different, and uses a unique combination of strategy, people, and purpose to achieve success and growth. There is no one-size-fits-all formula, but with creativity and focus, any business can create a powerful revenue growth engine that continuously works to build and sustain success. Learn how to match successful growth strategies with your people, purpose, and culture to create your own unique 'magnetism' to attract business. Discover the simple, powerful keys to growth used by a range of market leading businesses, from a snowboard manufacturing startup company and a website design professional to a minor league baseball team and an family owned upscale grocery store. All of them utilize ideas that you can put to work immediately in your business to become Magnetic. Create a magnetic mindset in your people that leads not only to happier customers who refer others to you, but to more satisfied employees who help attract and recruit great new employees to keep your momentum going. Simplify and clarify how you think about your business to have your entire team become more focused, efficient, and effective in doing those few vitally important things that matters most in driving growth and sustaining success.

ONE EDITION IN THE SPECIAL REPORT SERIES OF BUSINESS BOOKS

Book by Joe Calloway

If you were at the 2004 National Speakers Association convention, you heard one of the most remarkable, innovative, impactful, memorable keynote speeches we've had in many, many years. Joe's "Success Means Letting Go of What USED to Work!" will go down in the annals of NSA history as a presentation people talk about for years. In fact, a number of the keynoters and breakout presenters incorporated his key ideas into their presentations. And his key call-back phrases were heard throughout the halls for the remainder of the convention. We, and we think you, want to know how he developed this breakthrough presentation. Joe has agreed to be interviewed on his process so we can all learn how to develop and deliver presentations that live on and on beyond our brief time on the stage.

25 poems from the heart, speaking on the day to day grind of the mind and how the heart perceives life's challenges.

30 uniquely designed story-based poems, intended for a mature audience, to rekindle the fire in their relationship. It's also for those singles out there who just miss having that touch.

25 Poems expressing that you will go through trials, fall short of some things, but if you stay strong and faithful, you will be victorious in the end.

25 Poems that express my thanks and thoughts about 33 years of life and the opportunities and provisions to be a blessing to others

A Semi-Autobiography of the Author's life and the dreams that has resided with him even after departing from 1020 Cambridge Mall in 1997. This book is part of a series, so stay tune.

This book is my small contribution to mankind's evolution.Embark on a journey as we explore the teachings of yoga master Sri Yukteswar as he discusses religion and science. We then expand on the arts with beautiful poetry that will raise your vibration.

Whether you're looking for advice on how improve your life -- or you are seeking input on how to enhance your business -- the Five Friends have valuable insights for you.The Five Friends are all Hall of Fame professional speakers and bestselling authors. They each have a unique perspective -- they often agree, sometimes not -- however, each of them provides a distinctive look at how to go from where you are, to where you want to be, in business and life.This collection of insights gleaned over several years will provide you with a significant understanding of the specific steps you need to take to stand out and move up in business -- and life!In addition, the Five Friends are launching an exclusive business summit in November. With participation strictly limited, the Five Friends Business Summit presents a unique opportunity for small business leaders, network and online marketers, and more to receive the same high-level, intensive content usually reserved to the Fortune 500 clients of the Five Friends. For more information, go