Carmen Simon

A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore using the latest in brain scienceAudiences forget up to 90 percent of what you communicate. But people make decisions and act based on what they remember, so a pragmatic approach for the effective communicator is to be deliberate about the 10 percent that audiences do retain. Otherwise, content recall is random and inconsistent.Many experts have offered techniques on how to improve your own memory, but not how to influence other people s memory. Drawing on the latest research in neuroscience and cognitive psychology, Impossible to Ignore is a practical step-by-step guide that will show you how to control the 10 percent that your audiences doremember by creating content that attracts attention, sharpens recall, and guides behavior toward a desired action."

A full-color, image-packed guide to developing highly persuasive content that attracts more customers than ever―all based on the latest brain scienceThere’s an overlooked but critical scientific fact that every marketing profession needs to The process of decision-making begins with attention, and it’s your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people’s attention, much less persuade them?To answer this question, cognitive neuroscientist Carmen Simon leverages insights gleaned from her use of advanced technologies to study where people look, for how long, what type of attention leads to memories, and what keeps the brain coming back for more, to determine the effectiveness of sales pitches, marketing materials, corporate presentations, training videos, and other business content.In Made You Look , Simon presents her four-part framework for effectively attracting the attention of customers and impacting their buying • Automatic capture audience attention with the physical properties of an external stimulus• Guided guide your audience toward their internal thoughts and prompt them to focus on something rewarding• orient their attention internally toward something they consider rewarding• Visual direct their attention externally toward what they consider rewardingEach section of Made You Look provides detailed guidelines you can use in your communication materials immediately. Attract attention and, as a result, influence memory and decisions with Made You Look , and lead your company to the top of your industry.

Excerpt from Thesis: Duhamel, the HumanitarianGeorges Duhamel, the humanitarian. What has he to say? To answer this we must at first know what he wishes to say-what he considers his goal and whether he obtains it.About the PublisherForgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.comThis book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

What is the real secret to being more persuasive when presenting to any audience? How can you choose the best visuals to enhance your message? What do the best presenters in the world know about reinventing their approach to using slides? This is the guidebook to presentations that you've been searching for. How can you avoid death by Powerpoint? What is the brain science behind why great visuals matter to support your arguments? How can you create more memorable and persuasive presentations? Inspired by working with hundreds of professionals to make their messages more powerful, Carmen Simon brings her award-winning approach to presentation skills to this short guide to everything you need to know to become a Powerpoint master ... including knowing when not to use it.

Estas reflexiones y poemas de Carmen Simon, estan editadas para que alimentes tu alma, llenes tu coraz—n de gozo, para que expandas tu alegr’a en todo tu entorno, todo para la Gloria y honra de Nuestro Se–or Jesucristo.

Indulge in the luxury of a unique, premium leather-bound book designed for elite readers and collectors of rare, old books. We specialize in printing hard-to-find books not listed in our store, aiming to bring rare books back to the shelves and preserve literary history for future generations. We welcome your comments and suggestions to continually improve our offerings. Our exceptional editions feature genuine leather binding, handcrafted using original leather in various colors, including Red, Green, Blue, Magenta, Tan, Deep Brown, and Black. Customize your book by choosing any color and sending us your preference. The exquisite golden leaf design on the spine, front, and back, complemented by edge gilding, gives the book a truly distinguished appearance. We use high-quality, natural shade paper for black and white printing, with pages sewn bound for enhanced durability and longevity. The original edition was first published Long Back [1929] and faithfully reprinted in 2024. Each page has been meticulously processed to ensure readability, preserving the original content while addressing occasional issues such as blurs, missing pages, or black spots. Our dedicated team strives to restore these historical treasures to their former glory. The book is in English, contains 100 pages. If it is multi volume set, then it is only single volume. We offers custom labels in different colors for further personalization. A folio edition is available in size 12x19 inches upon request. Please note that leather is a natural material, and slight variations in color or texture may occur. Complete - “Collector’s Edition” Duhamel, humanist 1929 [Premium Leather Bound] by Simon, Carmen