Brent Schlender
Brent Schlender, 60 years old, is a writer, editor, and author, best known for his award-winning magazine profiles of prominent entrepreneurs and business leaders of the Digital Revolution. In 2010, SVForum, the largest and oldest industry organization in Silicon Valley, awarded Schlender its Visionary Award for personifying the spirit innovation and entrepreneurship with his journalism. And in March of 2015, Crown Business published “Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader,” the culmination of a three-year collaboration between Schlender and writing partner Rick Tetzeli. Schlender wrote analytical business stories for 30 years, first for The Wall Street Journal starting in the late 1970s, and continuing after 1989 through a 20-year career as a bureau chief and editor-at-large at FORTUNE magazine. He wrote dozens of in-depth feature stories about the exploits of many of Silicon Valley’s most famous figures – Apple’s Steve Jobs, Intel’s Andy Grove and Craig Barrett, Oracle’s Larry Ellison, Sun’s Scott McNealy and Bill Joy, Google’s Eric Schmidt, and Pixar’s John Lasseter and Ed Catmull, to name just a few. Schlender also is considered the journalistic authority on Microsoft founder and philanthropist Bill Gates, who he first met in 1985. And over the years, he wrote extensively about Sony Corp. over the decades, and worked closely with each of the company’s CEOs, starting with founder Akio Morita. During Peter Drucker’s final years, Schlender wrote many articles based on extensive, in-depth interviews with the famous management guru. His stories have been characterized both by his extended and intimate access to his subjects, and by the depth of his background reporting and knowledge of business and technology. But his writing also reflects his extensive worldly experience of working and living abroad, primarily in China, Japan, and Latin America. Schlender and his wife of 31 years, Lorna Jacoby, live in San Mateo, CA. He has many other creative interests as well. For many years he played tenor saxophone in a Bay Area jazz and rhythm and blues ensemble, and more recently has explored making digital visual art. And in 1999-2000 he worked with film director Robert Altman and cartoonist Garry Trudeau to develop a television series called “Killer App” about genius, greed, skullduggery and vanity in Silicon Valley.
6 Books Written
Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader
by Brent Schlender
Rating: 4.4 ⭐
• 16 recommendations ❤️
The #1 New York Times bestselling biography of how Steve Jobs became the most visionary CEO in history. Becoming Steve Jobs breaks down the conventional, one-dimensional view of Steve Jobs that he was half-genius, half-jerk from youth, an irascible and selfish leader who slighted friends and family alike. Becoming Steve Jobs answers the central question about the life and career of the Apple cofounder and How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time, ultimately transforming the daily life of billions of people?Drawing on incredible and sometimes exclusive access, Schlender and Tetzeli tell a different story of a real human being who wrestled with his failings and learned to maximize his strengths over time. Their rich, compelling narrative is filled with stories never told before from the people who knew Jobs best, including his family, former inner circle executives, and top people at Apple, Pixar and Disney, most notably Tim Cook, Jony Ive, Eddy Cue, Ed Catmull, John Lasseter, Robert Iger and many others. In addition, Schlender knew Jobs personally for 25 years and draws upon his many interviews with him, on and off the record, in writing the book. He and Tetzeli humanize the man and explain, rather than simply describe, his behavior. Along the way, the book provides rich context about the technology revolution we've all lived through, and the ways in which Jobs changed our world.A rich and revealing account, Becoming Steve Jobs shows us how one of the most colorful and compelling figures of our times was able to combine his unchanging, relentless passion with an evolution in management style to create one of the most valuable and beloved companies on the planet.
Vorableseprobe zur neuen Steve Jobs-Biographie, die am 9. November 2015 erscheintVom angry young man zum Ausnahme-UnternehmerHalb Genie, halb Wahnsinniger, Guru, Choleriker und Kontrollfreak – das ist das vorherrschende Bild, das sich die Welt von Steve Jobs gemacht hat. Jobs selbst hat zu seinen Lebzeiten dieses Image gern gepflegt, und seine Biographen sind ihm bereitwillig gefolgt. Vier Jahre nach seinem Tod im Oktober 2011 ist es nun an der Zeit, ein klareres Bild des Apple-Gründers zu zeichnen, ein Bild, das frei ist von Klischees und Vorurteilen.Brent Schlender begleitete Steve Jobs über zwanzig Jahre lang, der engen Freundschaft der beiden verdanken wir tiefe Einblicke in das Leben des Unternehmers und in das Imperium von Apple. Auf Grundlage zahlreicher Gespräche mit Jobs selbst, mit engsten Vertrauten und Weggefährten wie Tim Cook oder auch Bill Gates ist ein ebenso differenziertes wie leidenschaftliches Porträt entstanden, das in seinem Kern der Frage nachgeht, wie aus einem ungestümen jungen Gründer die wichtigste Unternehmerpersönlichkeit unserer Zeit reifen konnte.Die Nähe Schlenders und das Knowhow Tetzelis – beide gehören zu den profiliertesten Technikjournalisten und zu den besten Kennern der Silicon-Valley-Szene – machen Becoming Steve Jobs zu einer mitreißenden Geschichte der Technologie-Ära und zu einer Biographie, die den Unternehmer nicht zur Ikone erhebt, sondern den Menschen hinter dem Mythos zum Vorschein bringt.
Fortune Magazine
by Brent Schlender
Bill Gates Talks Antitrust Hottest Internet Stocks Baddest Motorcycles Future of the Auto Industry
成为乔布斯
by Brent Schlender
《成为乔布斯》这不是关于成功的故事，而是关于成长的故事。《成为乔布斯》将彻底改变我们看待乔布斯的方式、史蒂夫乔布斯是史上最著名的CEO之一，关于他的书籍非常多，但这本书与众不同。《成为乔布斯》推翻了关于史蒂夫乔布斯的传说和陈词滥调，比如他是天才和混蛋的结合体，暴躁易怒、自私自利，怠慢朋友与家人。本书揭示了这位苹果联合创始人和CEO的家庭生活与职业生涯，并回答了一个关键问题：为什么如此轻狂傲慢、以至于被赶出苹果的年轻人能成为史上最高效、最具有远见的商业领袖，从而改变几 更多好书请搜“风入松书屋” www.amazon.com/shops/chinabook
Fortune Magazine
by Brent Schlender
Lazard Conde Nast Microsoft's Bet On Small Machines Asia's Meltdown
Como Steve Jobs virou Steve Jobs
by Brent Schlender
De jovem arrogante e sem limites a um dos líderes mais eficientes e emblemáticos de nosso tempo. Como Steve Jobs virou Steve Jobs lança luz sobre uma das maiores realizações do cofundador e CEO da reinventar-se como o gestor que não só salvaria a Apple do fracasso, mas a elevaria a patamares jamais pensados.A partir de entrevistas com amigos, familiares, parceiros e concorrentes de Jobs, os jornalistas Brent Schlender e Rick Tetzeli apresentam um retrato íntimo e detalhado jamais publicado sobre o empresário. Desde a fundação da Apple, passando pelos anos em que Jobs criou e presidiu a NeXT e comprou a Pixar, até o retorno à empresa que o consagrou, o que se vê é uma jornada de sucesso e lampejos de genialidade, mas também de fracassos homéricos e inúmeros golpes de sorte. O êxito assombroso de Jobs em criar os produtos certos—iMac, iPod, iPhone e iPad—teve como aliado em seus últimos anos de vida o foco no aprimoramento da empresa. E é esse estilo de gerenciamento maduro, combinado à inerente paixão irrefreável de Jobs, que, segundo os autores, deu origem a uma empresa única, cuja identidade até hoje se confunde com a de seu criador.Uma obra inteligente e bem embasada que investiga a evolução de Jobs não só como empreendedor, mas como figura humana, mostrando que a imagem do jovem impetuoso, metade genial, metade detestável, que acabou se tornando o senso comum sobre Jobs, é apenas parte de sua marcante biografia.Como Steve Jobs virou Steve Jobs é a única biografia de Jobs que teve contribuição dos mais altos executivos da Apple, entre eles o CEO Tim Cook. Em declaração oficial, a própria empresa é o “único livro sobre Steve que quem o conheceu de verdade realmente recomenda”.Brent Schlender cobriu a pauta Steve Jobs por mais de duas décadas para a Fortune e o Wall Street Journal, o que o tornou um dos jornalistas americanos mais próximos do empresário. Junto com Rick Tetzeli, editor-executivo da Fast Company, dedicou três anos às entrevistas e pesquisas que deram origem a esse audiolivro.Please This audiobook is in Brazilian Portuguese.