Bob Fifer

"An excellent primer for anyone struggling to keep profits ahead of costs. . . . Double Your Profits ' 'take no prisoners' approach is refreshing." - William Byham, bestselling coauthor of Zapp! One of the nation's foremost management consultants shares seventy-eight proven ways to cut costs dramatically, send sales through the roof, and double profits in just six months. This timeless profit-boosting guide, considered a top management resource by business powerhouse Jack Welch, presents insights that are notable for their aggressive approach and contrarian perspective. Bob Fifer, former chairman and CEO of Kaiser Associates, shows us how to turn the tables on hardball-playing suppliers and competitors. He also challenges outmoded assumptions and explains Whether you're a mid-level manager, senior executive, or Fortune 500 CEO, you'll find this book is required reading for growing your company and improving your bottom line.

Do you want to become a better CEO? Do you want your vision for your company to become reality? Here is your roadmpa to get all in your organization to embrace your vision, act as one in pursuing it and give their all to achieve it. Learn how you are inadvertently sabotaging your own success, and how you can raise your game to another level while mastering the critical elements of the job. The Enlightened CEO is the first comprehensive, real-world guide for the CEO. From vision and strategy to execution, and from team-building to follow-through and communicating -- the authors get to the core of what separates winning CEOs from less successful ones. They leave the theory behind and write in practical and candid terms which will connect with every CEO -- and everyone who wants to be one some day.